A Quick Take on Trade Desk 2

The strong comeback we predicted

• We gave you our Primer on Trade Desk (Primers are company introductions to get readers familiar with the basic mechanics, like business model, segments, technologies, and the like).

• We actually provided a Quick Take (our Quick Takes assume familiarity with the mechanics of a company and concentrate on the prospects and investment outlook) before that Primer was out, as we saw a good turnaround opportunity for the shares, and that has played out as we foresaw.